Loud, proud & alive

Jessie J’s been busy but the gutsy girl managed to squeeze time to deliver an album to be proud of

By Charmaine Phua

It seems as though Jessie J’s a real veteran in the music industry, having been around for a few years. So, the realisation that Alive is only her second album may come as a bit of a shocker.

The 25-year-old has been busy this year, pulling her weight as a judge on The Voice UK, recording this album and even shaving her head to raise £75million for charity.

A Vocal Powerhouse

Her extensive vocal range cannot be denied, and with tracks like “Wild” and “It’s My Party”, it’s not a surprise that she’s found herself on the charts once more. The former is a collaboration with Big Sean and Dizzie Rascal, while the latter shows her getting in touch with her fun side – a party-pop tune that looks set to stay on the charts for a while.

This woman does like to do things in extremes though: on some songs, she sings so hard, she’s almost spitting angry. Just listen to the chorus of the emotional ballad “I Miss Her”. It’s a beautiful track, but she sounds frustrated and angry when singing it.

Emotionally Charged

One of my favourites off the album is her team effort with Brandy, “Conquer the World”. It’s easy to listen to and it almost feels as though she’s talking directly to whoever’s listening when she sings, “I know how it feels to cry in the middle of the night” and “don’t ever give up; together we can conquer the world”.

Another song to pay close attention to is “Thunder”, a love song that starts out slow but escalates quickly into a powerful display of her vocal talent.

With an incredible talent for not just songwriting, but singing too, there’s plenty to enjoy on Alive!

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About Charmaine Phua

Charmaine Phua is Executive Producer / Presenter of Power 98. She thinks that the best part of being alive is enjoying good food, good music, and good company. Tune in to her on Power 98.