Growthwell Foods, a leading manufacturer of plant-based alternatives for meat and seafood has launched HAPPIEE!. With a motto of “Eat Good, Feel Good,”, this plant-based range aims to spread positivity to the world and inspire consumers to pick up active lifestyles. The alternative meats and seafood/fish do not compromise on taste and yet offer the same texture and mouthfeel as the real things.
There are four products in the range. The chicken products — HAPPIEE! Plant-Based Chickiee Nuggets and HAPPIEE! Plant-Based Chickiee Popcorn — are soy based. Made with konjac, the fish offerings include HAPPIEE! Plant-Based Fishiee Sticks and HAPPIEE! Plant-Based Fishiee Patties.
HAPPIEE! is available at selected FairPrice and Cold Storage outlets.
