We find out if Kylie Jenner's sell-out lipstick line is worth the obsession and hype
Cover photo: @kyliejenner/Instagram
Love it or hate it, when the Kardashians put their name to a product, the world sits up in curiosity.
And in the case of the youngest in the clan, it's spawned a whole empire of top-selling cosmetics. Cue Kylie Jenner's Kylie Cosmetics brand with its popular Lip Kits and now, Kyshadows too.
Beauty editors and bloggers have listed 'em among their favourite products of the moments, while her fans spare no effort in sweeping up the new launches the moment they're announced — usually very subtly on Kylie's Snapchat.
So when we chanced upon these coveted Lip Kits in stock, we decided to order them because why not?
Here's our verdict:
“As someone who’s nowhere an expert (read: lazy) when it comes to lip colours, I was hesitant about using Kylie’s Lip Kit for fear that the thick and gooey-looking gloss would be a chore to apply. Thankfully, it was easy to get used to. Once the Mary Jo K shade dried into a velvety red coat, the colour stayed on my lips like clingwrap, enduring even the oiliest of foods for the entire day. Was it worth the hype? Yes, I’ll take ten more please.”
-Pamela Chow, Features Writer
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