The minimalist beauty line launches in Singapore on 10 September
By Elizabeth Lee and Samantha Francis; Photos; H&M
You're probably already a fan of H&M for its affordable, trend-forward fashion lines.
But come 10 September, be prepared to fall in love with its highly anticipated beauty collection — launching in Singapore for the first time.
The extensive range, inclusive of cosmetics, body, skin and hair products, will steal hearts with its signature, minimalist white and gold packaging.
Plus, did we mention everything will be going at less than $20 a pop?
Lucky us, we got to play with some of their best-sellers ahead of the launch.
Here's our review:
Pure Velvet Cream Blusher in Peachy Rose
“When it comes to blushers, I’m Team Powder. Nonetheless, the Pure Velvet Cream Blusher won my heart with its velvety cream formula. It blends smoothly on top of moisturised skin, creating a natural, dewy flush. That said, its colour payoff isn’t as great as some other cream blushers I’ve tried. In fact, it took a few layers of blending to create my desired intensity. But if you’re looking to head out with a barely-there sort of healthy flush on your cheeks, this one does the job just fine.” -SF
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