She tells you how to make your mascara last all day
By Samantha Francis
Photos: Courtesy of Faux Fayc
Your beauty solutions are closer to home than you know. With more local skincare and makeup brands popping up in the market, we now have more options than ever. Looking for something organic or fuss-free? These brands have one trait in common — they’re made to suit Asian skin. In our series, Local Beauty Heroes, we take a closer look at a few of these homegrown brands.
Faux Fayc pays close attention how their products perform in our tropics.
Faux Fayc, pronounced ‘Fake Face’, is a home-grown beauty brand with a vision to lend confidence to women by allowing them to build an alter ego with makeup.
The beauty brand pays close attention how their products perform in our tropics. For instance, the Fauxless Mattifying Mousse Foundation is a lightweight foundation that performs well in humid weather.
1. Hi Yuan! What inspired you to start the beauty brand? And why?
2. What does your brand stand for? And why?
Faux actually stands for fake in French and Fayc is an alternative spelling of the word face.
Hence, Faux Fayc essentially stands for ‘Fake Face’. This is because we hope to be able to build an alter ego for women through our products and lend confidence to them.
Attain pretty, matte lips with the Fauxstix Matte Liquid.
3. Share some skincare/beauty tips with our readers.
Faux Fayc worked with influencer Mae Tan to create a special Fauxstix Matte Liquid shade.
We love: Fauxlash Mascara Duo ($38), Fauxstix Matte Liquid ($35)
Available at www.fauxfayc.com