Lady Gaga’s boundary-breaking beauty brand, Haus Labs, has officially arrived in Singapore.
Launched exclusively at Sephora, this debut marks the brand’s first foray into the Asia Pacific market, bringing its signature blend of clean, high-performance makeup to local beauty lovers.
Founded by Lady Gaga in 2019, Haus Labs is renowned for its commitment to inclusivity, innovation, and artistry. The brand’s products are vegan, cruelty-free, and infused with skincare ingredients, reflecting Gaga’s vision of empowering self-expression through beauty.
Haus Labs isn’t just serving looks — it’s serving purpose. The brand’s ethos blends cutting-edge cosmetic technology with skin-loving ingredients. Think: fermented arnica, vegan collagen, niacinamide, and hyaluronic acid — all wrapped up in gorgeously wearable, highly pigmented shades for every skin tone.
From bold pigments to skincare-infused formulas, this is not your average celebrity beauty line. It’s Gaga’s vision of the future — where science meets soul, and makeup becomes a tool for radical self-expression.
“My vision for Haus Labs centers around the future of clean makeup, supercharged products with innovative formulas and novel ingredients.” — Lady Gaga.
The Singapore launch features a curated selection of 15 products across complexion, lip, and eye categories, along with a trio of makeup brushes.
Leading the launch is the Triclone Skin Tech™ Foundation (S$80/30ml), available in a range of 51 shades and infused with over 20 skincare ingredients. This weightless, medium-coverage formula feels like a second skin, delivering a natural, seamless finish that lasts all day. Its breathable, skin-loving texture soothes and smooths, making it ideal for sensitive, acne-prone skin.
Pair it with the Triclone Skin Tech™ Concealer (S$50/7ml) — a brightening, blurring, and de-puffing essential. Packed with niacinamide, hyaluronic acid, and fermented arnica, this long-wear concealer visibly reduces under-eye puffiness in just two weeks. The buildable, mica-free formula delivers a flawless finish that looks like real skin, perfect for all your “Poker Face” moments.
For a luminous glow, the Bio-Radiant™ Glassy Balm Highlighter Stick (S$50) delivers a soft-focus sheen that beautifully catches the light.
The PhD Hybrid Lip Glaze (S$42) gives lips a futuristic upgrade. It is part gloss, part oil, part balm, part plumper—all shine, no stick.
For the eyes, the Clear Cut Liquid Eyeliner (S$42) offers smooth, precise application with a quick-dry, long-wear finish—even on your boldest Rain On Me days.
Haus Labs is now available at Sephora ION Orchard, online at sephora.sg, and through the Sephora app. Additional locations, including Sephora Takashimaya and VivoCity, will carry the brand from 15 May onwards.
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