Why do girls always scream when they meet Hello Kitty? Because kawaii never goes out of style!
For nearly half a century, Hello Kitty has occupied an important place in pop culture. Not only is she one of the world’s most beloved characters, but she is also an ironic, nostalgic, and an unabashedly cool cultural icon. After the Levi’s x Peanuts Collection, Levi’s is back with another kawaii collaboration to celebrate Hello Kitty’s 45th anniversary. Calling Hello Kitty fans of all ages – the latest Levi’s x Hello Kitty collection has arrived!
Designed with a streetwear aesthetic in mind, the collection features a range of tees, tops, hoodies, and denim, all loaded with the art of the wildly popular Japanese character.
Some of the key pieces include the Levi’s Baggy Overalls with an all-over Hello Kitty print, the oversized Dad Trucker with Hello Kitty patches, and the Unbasic Hoodie with Hello Kitty and her pals hanging out on top of the classic Levi’s Batwing logo. Added to that are special edition sundries, such as Hello Kitty engraved red rivets and our iconic Levi’s back patches in Hello Kitty red leather.
Take a look at our gallery to find out what you can expect to see in this collection.